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AVP – Content Marketing

FlexiLoans is currently looking for a Content Strategy Lead for conceptualizing and executing strategic Content marketing plans aligned to the business goals. We are looking for someone who has extensive experience in Content Marketing, expertise in the full range of building Content, Distribution and Marketing.

 

The role will be responsible for driving the content marketing team to accomplish the following:

 

● Define the overall Content marketing strategy to get maximum brand awareness
● Strategize, plan and execute Content marketing campaigns to drive brand awareness
and recall through a variety of media channels
● Evaluating customer research, market conditions and competitor data.
● Experience in building deep content networks
● Review new content distribution technologies and keep the company at the forefront of
developments in content distribution.
● Ability to setup a network of freelancers to write content relevant to the strategy

 

Desired Skills and Experience
Marketing, Content Marketing, BFSI/ NBFC/ Online experience preferred

 

Education and Experience
● 4-5 years’ experience in Brand marketing
● Has worked in online companies
Core Competencies
● Product marketing
● Creative execution
● Digital marketing
● Agency management
● Analytics

 

CTC Offered: Depending upon experience

 

Location: Mumbai

 

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